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I’ve been trying to put together a website and a name brand to help better sell my writing services. Creating the name came easily after a short brainstorming session, but deciding what I offered was much harder. My lack of confidence made me feel I wasn’t qualified to offer anything. Then, I signed up on Linkedin and while setting up my profile my thoughts started to come together. The site required a description of my job titles or expertise. So, I sucked it up and went for it. My profile lists my qualifications as: freelance writer, blogger and editor. Write it down, make it happen. I felt more confident knowing what I offered. Everything in my profile then began to support my qualifications. My confidence meter started to rise. Ok, so I have a resume ready to go, but what about my actual skills? Unfortunately, my daily writing has been lackluster and unproductive. I’ve been slacking off, and if I con...